Copywriter, certified business coach for freelancers, and blockchain baddie.

Hey, I’m Dayana!

I’m here to inspire and educate ambitious creators who need a little help with storytelling, sales, confidence, and consistency. I do this through workshops, courses, and free content.

SEEN ON

how it all began

From corporate to a tree house

After graduating from Trinity College in Connecticut on a huge scholarship, I struggled to get a job amid the economic struggles of 2015. Eventually, after working as a door-to-door sales rep for Verizon followed by a brief stint at Bank of America, I landed at a startup. But I was miserable.

So in 2017, I made a radical change. I quit my tech startup job, and moved into a tree house in the Dominican Republic jungle, vowing not to leave until I figured out how to work online.

It took 21 days. And I’ve not set foot in an office since.

My expertise lies in marketing (copywriting, speaking, storyboarding, content creation, and launches) coupled with sales, offer positioning, and mentorship.

If you have your own products (physical or digital), I’m here to help with your launches, branding, and messaging funnel so you can grow your income and audience.

If you’re a freelancer, I’m here to teach you how to land a handful of highly-paid retainers + live a life of freedom just like me, and begin launching your own offers.

Why trust me

As a marketer and copywriter, I’ve worked with several 7 and 8-figure brands on campaigns totaling $50M. I’ve also helped build a 60,000+ member community from zero. Equally, I’ve helped ambitious solopreneurs with copywriting and content strategy so they can get consistent sales pouring in month after month.

As a coach, I’ve worked with over 210 entrepreneurs across my 6-week live program OEA, private coaching, and the Activated Mastermind. My clients have gone on to secure solid retainers, launch their own offers, and finally relax letting go of the stress and anxiety doing it all yourself brings about.

are we a match?

Here’s who I’m here for

I’m here to support ambitious, creative entrepreneurs and freelancers. Your only job is to have an idea. The rest - your marketing, offer positioning, brand, and community, we’ll build together.

If you’re driven, serious about your goals, Type-A organized, and ready to hit that goal you’ve been dreaming of for years - let’s talk.

4 Ways to work together

1:1 Business Coaching for Freelancers

Let’s stabilize your freelance business. You’ve taken all the courses and need a personalized plan of action made just for you. Private coaching offers the highest level of accountability and fastest results. I’ll be building the business with you.

COACH ME
Marketing and Copywriting

Got a great idea but having a hard time conveying it outside of your own head? I’ll help you package, position, and promote it to a loyal community of repeat customers and supporters. Full-funnel copy and strategy, zero fluff.

SEE PORTFOLIO
Activated Mastermind

Been freelancing for a while and ready to launch your own offers? Learn advanced marketing and sales strategies within a small group of creative entrepreneurs. We offer guest sessions, hot seat caching, and masterclasses to help scale your income.

JOIN
OEA (6-Week Accelerator program)

Jumpstart your online business. In 6 weeks, you’ll learn the fundamentals of entrepreneurship to make money with your existing skills. Some of our students have walked away with 4 retainers each. Get booked out without burning out.

ENROLL